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Notes from the factory.

By Imran Rafi, founder. Short, practical posts on pricing, synthetic creators and disclosure. Last updated 2026-10-05.

7 things to ask any AI influencer agency before you pay

Samples, clip length, models, setup fee, legal operator, proof. Our answers to all seven.

AI influencer agency pricing: what $3,000/month actually covers

Humans, compute and pipeline: why a flat fee beats per-video billing for 90 videos a month.

Synthetic creators for brands: when a virtual face beats casting

No sick days, no reshoots, full ownership. The cases where synthetic wins and where it does not.

Virtual influencers vs human influencers: an honest comparison

Cost, consistency, trust and disclosure. How to choose per campaign, not per hype cycle.

Our AI UGC workflow: scrape, research, direct, generate, publish

Six agents, one approval queue. How 3 uploads a day ship without chaos.

AI disclosure rules: EU AI Act and FTC guidance in plain words

Label everything, keep the approval trail, stay platform-safe. What we actually do.